Hendes Verden

Hendes Verden, our weekly, containing everything abouthandicrafts. Every week, the weekly offers a huge range of exciting and fun handicraft with lots of knitting and crocheting, but also embroidery, sewing and a lot of other stuff.

In addition, you will get lots of inspiring recipes, great ideas for gardening and housing, as well as the finest hobby sites. Throughout the weekly, you will find easy tips, quick ideas and recipes at all levels of difficulty. And of course we also have lots of articles about women with something on their heart, a big health section and cozy crossword puzzles.

87,000

Readers of magazine

10,800

Followers on Instagram 

45,700

Followers on Facebook 

Magazine: Index Danmark/Gallup Marketing 2H2025+1H2026  - SoMe: September 2026

Target Group

Gender

  %
Men 26
Women 74

Demographics

  %
40+ years old 70
Live in house 68
Live west of Storebælt 56

Interest

  %
Health (very/quite interested) 72
Alternative medicine (very/quite interested) 29
Cooking (very/quite interested) 60
Gardening (very/quite interested) 49
Sew / embroider / knit / crochet ( weekly) 52

Source

Index Danmark/Gallup Marketing H2024

SoMe prices

  Audience In Feed Post/Reel Dark post* Story
  160.000 > 19.800 DKK 10.800 DKK 9.900 DKK
  140.000 > 17.600 DKK 9.600 DKK 8.800 DKK
  120.000 > 15.400 DKK 8.400 DKK 7.700 DKK
  100.000 > 13.200 DKK 7.200 DKK 6.600 DKK
  80.000 > 11.000 DKK 6.000 DKK 5.500 DKK
  60.000 > 9.500 DKK 5.400 DKK 4.750 DKK
  60.000 < 8.800 DKK 4.800 DK 4.400 DKK

*excl. boost budget

SoMe formats

Format Size
Image ad 1200 x 628 px
Carousel ad 1080 x 1080 px
Highlighted ad 1200 x 717 px
Instagram feed 1080 x 1350 px
Instagram stories 1080 x 1920 px

All commercial content on Story House Egmont’s websites and SoMe channels is marked as ads and are active for a period of 3 months from the campaign start. Except dark posts which are active for 2 weeks from the campaign start.

We do not offer agency compensation for production and SoMe boost.

Prices and Formats

Format Price DKK Dimension mm
Full page 26.900 208x278
Double page 43.000 416x278
Half page horizontal 18.300 208x139
Half page vertical 18.300 102x278
Advertorial Full page 32.300 208x279
Advertorial double page 51.600 416x278

Material Specifications

Print material upload

Publication dates

Issue Name No. Publication Date Material Deadline
Hendes Verden 48 23/11/2026 26/10/2026
Hendes Verden 49 30/11/2026 02/11/2026
Hendes Verden 50 07/12/2026 09/11/2026
Hendes Verden 51 14/12/2026 16/11/2026
Hendes Verden 52 19/12/2026 23/11/2026
Hendes Verden 53 28/12/2026 02/12/2026
Hendes Verden 1 Mon 04-01-27 Wed 02-12-26
Hendes Verden 2 Mon 11-01-27 Fri 04-12-26
Hendes Verden 3 Mon 18-01-27 Mon 21-12-26
Hendes Verden 4 Mon 25-01-27 Wed 23-12-26
Hendes Verden 5 Mon 01-02-27 Wed 06-01-27
Hendes Verden 6 Mon 08-02-27 Wed 13-01-27
Hendes Verden 7 Mon 15-02-27 Wed 20-01-27
Hendes Verden 8 Mon 22-02-27 Wed 27-01-27
Hendes Verden 9 Mon 01-03-27 Wed 03-02-27
Hendes Verden 10 Mon 08-03-27 Wed 10-02-27
Hendes Verden 11 Mon 15-03-27 Wed 17-02-27
Hendes Verden 12 Mon 22-03-27 Wed 24-02-27
Hendes Verden 13 Sat 27-03-27 Wed 03-03-27
Hendes Verden 14 Mon 05-04-27 Wed 03-03-27
Hendes Verden 15 Mon 12-04-27 Tue 09-03-27
Hendes Verden 16 Mon 19-04-27 Wed 17-03-27
Hendes Verden 17 Mon 26-04-27 Wed 31-03-27
Hendes Verden 18 Mon 03-05-27 Wed 07-04-27
Hendes Verden 19 Mon 10-05-27 Wed 14-04-27
Hendes Verden 20 Sat 15-05-27 Wed 21-04-27
Hendes Verden 21 Mon 24-05-27 Wed 28-04-27
Hendes Verden 22 Mon 31-05-27 Wed 05-05-27
Hendes Verden 23 Mon 07-06-27 Wed 12-05-27
Hendes Verden 24 Mon 14-06-27 Wed 19-05-27
Hendes Verden 25 Mon 21-06-27 Wed 26-05-27
Hendes Verden 26 Mon 28-06-27 Wed 02-06-27
Hendes Verden 27 Mon 05-07-27 Wed 09-06-27
Hendes Verden 28 Mon 12-07-27 Wed 16-06-27
Hendes Verden 29 Mon 19-07-27 Wed 23-06-27
Hendes Verden 30 Mon 26-07-27 Wed 30-06-27
Hendes Verden 31 Mon 02-08-27 Wed 07-07-27
Hendes Verden 32 Mon 09-08-27 Wed 14-07-27
Hendes Verden 33 Mon 16-08-27 Wed 21-07-27
Hendes Verden 34 Mon 23-08-27 Wed 28-07-27
Hendes Verden 35 Mon 30-08-27 Wed 04-08-27
Hendes Verden 36 Mon 06-09-27 Wed 11-08-27
Hendes Verden 37 Mon 13-09-27 Wed 18-08-27
Hendes Verden 38 Mon 20-09-27 Wed 25-08-27
Hendes Verden 39 Mon 27-09-27 Wed 01-09-27
Hendes Verden 40 Mon 04-10-27 Wed 08-09-27
Hendes Verden 41 Mon 11-10-27 Wed 15-09-27
Hendes Verden 42 Mon 18-10-27 Wed 22-09-27
Hendes Verden 43 Mon 25-10-27 Wed 29-09-27
Hendes Verden 44 Mon 01-11-27 Wed 06-10-27
Hendes Verden 45 Mon 08-11-27 Wed 13-10-27
Hendes Verden 46 Mon 15-11-27 Wed 20-10-27
Hendes Verden 47 Mon 22-11-27 Wed 27-10-27
Hendes Verden 48 Mon 29-11-27 Wed 03-11-27
Hendes Verden 49 Mon 06-12-27 Wed 10-11-27
Hendes Verden 50 Mon 13-12-27 Wed 17-11-27
Hendes Verden 51 Sat 18-12-27 Wed 24-11-27
Hendes Verden 52 Mon 27-12-27 Wed 01-12-27