Marcus og Realitypanelet

The podcast "Marcus og Realitypanelet" is a Danish weekly show hosted by Marcus Alvarado Eklund, featuring reality TV personalities who discuss both their personal lives and current events in the media landscape.

Each episode brings together a panel of reality stars—often program-relevant or newsworthy figures—to reflect on:

• Behind-the-scenes stories from shows like Robinson, Bachelorette, Paradise Hotel, and Gift ved første blik.
• Personal experiences, controversies, and emotional challenges.
• Broader societal topics such as fame, mental health, and public perception.

The tone blends humor with serious reflection, often leading to viral moments and media citations. 

Episodes are released weekly across all podcast platforms, furthermore video clips for Her&Nu and Realityportalen´s social media (Facebook, Instagram and TikTok), and articles for alt.dk.

• Primary target audience: Ages 18–35
• Core listeners: Young adults who follow Danish reality TV, social media influencers, and lifestyle trends
• Gender split: Approximately 70% women / 30% men
• Platforms: Spotify, Podimo, Apple Podcasts, and YouTube clips
• Listening habits: High loyalty – many listeners return week after week
• Social media: Marcus and his guests actively share content on TikTok and Instagram, generating organic reach and engagement
• Estimated exposure: 20,000–50,000+ listens per episode (varies depending on guest and topic)