Her & Nu

Her&NU is the weekly magazine with the latest news about celebrities and the royal family, which is read every week by over 160,000 Danes.

We take part in the landmark events in the royal house and bring pictures and reports from the Queen's many tasks, the Crown Prince Couple's travels and the family's big anniversaries.

We stand at the red carpet when the celebrities attend premieres, and we travel all over Denmark covering everything from TV hosts, actors, and politicians.

HER & NU also has Denmark's largest TV magazine with a weekly overview of the latest series, films, documentaries and streaming.

In addition, you can dive into the week's horoscope, crossword puzzles, win nice prizes and find inspiration in our fashion posts with pictures of celebrities and royalties's wardrobes.

117,000

Readers of magazine

5,300

Followers on Instagram

45,700

Followers on Facebook

Magazine: Index Danmark/Gallup Marketing 2H2024+1H2025 - SoMe: September 25

Target Group

Gender

  %
Men 39
Women 61

Demographics

  %
50 år + 61
Live in house 63

Interest

  %
Health ( very/quite interested ) 66
Alternative medicine ( very/quite interested ) 23

Source

Index Danmark/Gallup Marketing H2024

SoMe prices

Audience In Feed Post/Reel Dark post* Story
160.000 > 19.800 DKK 10.800 DKK 9.900 DKK
140.000 > 17.600 DKK 9.600 DKK 8.800 DKK
120.000 > 15.400 DKK 8.400 DKK 7.700 DKK
100.000 > 13.200 DKK 7.200 DKK 6.600 DKK
80.000 > 11.000 DKK 6.000 DKK 5.500 DKK
60.000 > 9.500 DKK 5.400 DKK 4.750 DKK
60.000 < 8.800 DKK 4.800 DK 4.400 DKK

*excl. boost budget

SoMe formats

Format Size
Image ad 1200 x 628 px
Carousel ad 1080 x 1080 px
Highlighted ad 1200 x 717 px
Instagram feed 1080 x 1350 px
Instagram stories 1080 x 1920 px

All commercial content on Story House Egmont’s websites and SoMe channels is marked as ads and are active for a period of 3 months from the campaign start. Except dark posts which are active for 2 weeks from the campaign start.

We do not offer agency compensation for production and SoMe boost.

Prices and Formats

Format Price DKK Dimension mm
Full page 36.600 208 x 278
Doublepage 58.600 416 x 278
Half page horizontal 24.900 208 x 139
Half page vertical 24.900 102 x 278
Advertorial Full page 43.900 208 x 278
Advertorial double page 51.600 416x278

Publication dates

Issue Name No. Publication Date Material Deadline
HER&NU 45 Thu 06-11-25 Wed 29-10-25
HER&NU 46 Thu 13-11-25 Wed 05-11-25
HER&NU 47 Thu 20-11-25 Wed 12-11-25
HER&NU 48 Thu 27-11-25 Wed 19-11-25
HER&NU 49 Thu 04-12-25 Wed 26-11-25
HER&NU 50 Thu 11-12-25 Wed 03-12-25
HER&NU 51 Thu 18-12-25 Wed 10-12-25
HER&NU 52 Mon 22-12-25 Mon 15-12-25
HER&NU 1 (2026) Mon 29-12-25 Mon 15-12-25
HER&NU 2 Thu 08-01-26 Wed 17-12-25
HER&NU 3 Thu 15-01-26 Wed 07-01-26
HER&NU 4 Thu 22-01-26 Wed 14-01-26
HER&NU 5 Thu 29-01-26 Wed 21-01-26
HER&NU 6 Thu 05-02-26 Wed 28-01-26
HER&NU 7 Thu 12-02-26 Wed 04-02-26
HER&NU 8 Thu 19-02-26 Wed 11-02-26
HER&NU 9 Thu 26-02-26 Wed 18-02-26
HER&NU 10 Thu 05-03-26 Wed 25-02-26
HER&NU 11 Thu 12-03-26 Wed 04-03-26
HER&NU 12 Thu 19-03-26 Wed 11-03-26
HER&NU 13 Thu 26-03-26 Wed 18-03-26
HER&NU 14 Tue 31-03-26 Fri 20-03-26
HER&NU 15 Thu 09-04-26 Wed 25-03-26
HER&NU 16 Thu 16-04-26 Wed 08-04-26
HER&NU 17 Thu 23-04-26 Wed 15-04-26
HER&NU 18 Thu 30-04-26 Wed 22-04-26
HER&NU 19 Thu 07-05-26 Wed 29-04-26
HER&NU 20 Tue 12-05-26 Mon 04-05-26
HER&NU 21 Thu 21-05-26 Mon 11-05-26
HER&NU 22 Thu 28-05-26 Mon 18-05-26
HER&NU 23 Thu 04-06-26 Wed 27-05-26
HER&NU 24 Thu 11-06-26 Wed 03-06-26
HER&NU 25 Thu 18-06-26 Wed 10-06-26
HER&NU 26 Thu 25-06-26 Wed 17-06-26
HER&NU 27 Thu 02-07-26 Wed 24-06-26
HER&NU 28 Thu 09-07-26 Wed 01-07-26
HER&NU 29 Thu 16-07-26 Wed 08-07-26
HER&NU 30 Thu 23-07-26 Wed 15-07-26
HER&NU 31 Thu 30-07-26 Wed 22-07-26
HER&NU 32 Thu 06-08-26 Wed 29-07-26
HER&NU 33 Thu 13-08-26 Wed 05-08-26
HER&NU 34 Thu 20-08-26 Wed 12-08-26
HER&NU 35 Thu 27-08-26 Wed 19-08-26
HER&NU 36 Thu 03-09-26 Wed 26-08-26
HER&NU 37 Thu 10-09-26 Wed 02-09-26
HER&NU 38 Thu 17-09-26 Wed 09-09-26
HER&NU 39 Thu 24-09-26 Wed 16-09-26
HER&NU 40 Thu 01-10-26 Wed 23-09-26
HER&NU 41 Thu 08-10-26 Wed 30-09-26
HER&NU 42 Thu 15-10-26 Wed 07-10-26
HER&NU 43 Thu 22-10-26 Wed 14-10-26
HER&NU 44 Thu 29-10-26 Wed 21-10-26
HER&NU 45 Thu 05-11-26 Wed 28-10-26
HER&NU 46 Thu 12-11-26 Wed 04-11-26
HER&NU 47 Thu 19-11-26 Wed 11-11-26
HER&NU 48 Thu 26-11-26 Wed 18-11-26
HER&NU 49 Thu 03-12-26 Wed 25-11-26
HER&NU 50 Thu 10-12-26 Wed 02-12-26
HER&NU 51 Thu 17-12-26 Wed 09-12-26
HER&NU 52 Mon 21-12-26 Mon 14-12-26
HER&NU 53 Tue 29-12-26 Thu 17-12-26